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    Andrews University
   
 
  Dec 15, 2017
 
 
    
2017-2018

COMM 435 - Crisis Communications

Credits: 3
Understanding communication during crisis conditions. Planning, preventing and anticipating Public Relations emergencies. Preparing a crisis communication’s plan including internal and external consulting factors. Implementing Public Relations activities including understanding and handling the media and the press, explaining technical information, communicating about risks and responding to warnings. Notification priorities and protocols. Developing information centers and methods and tools for disseminating information during emergencies.

Course/Lab Fee: Yes
Grade Mode: Normal (A-F,I,W)
Schedule Type: Lecture, Self-Paced
Year Offering: Alternate years
College Code: CAS


Click here for the Schedule of Classes.