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May 13, 2024
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2014-2015 [ARCHIVED CATALOG]
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MKTG 450 - RetailingCredits: 3 Designed to help students increase awareness of the retailing process, understand the changes in customer needs, demographics, and shopping behaviors, assess the emerging technologies which have a dramatic effect on retail operations, and analyze the strategic long-term plans which retailers are using for creating advantages in this rapidly changing environment.
Grade Mode: Normal (A-F,I,W) Prerequisite/Corequisite: MKTG 310 Schedule Type: Lecture Offering: Fall College Code: SBA Click here for the Schedule of Classes.
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